MIT Course Learning

Who is my cosumer? that is really good course for me, as i have to systemly learn the whole process, it has to be known if you want to go through this? https://courses.edx.org/courses/course-v1:MITx+15.390.1x_CHI+1T2016/course/ https://sloanbid.mit.edu/resources/15.390.pdf

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